TIP #4 – Tell a story

Video Marketing Tips for 2022 to grow your Business, Tips 4 Tell a story, On Marketing Minute with Ronald Couming. SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

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In 2022, it’s time to tell a story

A great marker should be a great creator. Marketing means being creative and thinking outside the box, yet we often seem to forget that and get caught up in the technical aspects of it such as reports, metrics and all kind of different tools that are supposed to increase the ROI.

But at the very foundation of a solid video campaign is nothing more than a good storyline. Remember that at the other end of your campaign will be a human being who needs to relate to your story and that’s what your focus should be on.

As per this presentation which is based on YouTube’s studies, 70% of the effectiveness of your campaign will depend on how good is the story behind your video.

That’s how important this very first step is and if you get it wrong, you will have a flimsy foundation to build your campaign on. It doesn’t matter if you shoot in 4K, have the best videographer and the video editor or if you laser target your audience. It all comes down to the story.

The storyline will have to be somehow dependent on your brand and there are no specific guidelines, but generally speaking, videos that are either funny or emotional (or both) tend to perform better. So definitely put the majority of your time and efforts into building a solid script before you actually start shot the video.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

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Ronald Ellis Couming

TIP #3 – Optimize Your Accounts for Engagement

Social Media Marketing Tips for 2022 to grow your Business, Tips 3 Optimize your accounts for engagement, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

https://www.rcstips.com/get-a-consult

https://www.rcstips.com/free-resources

In 2022, it’s time to optimize your accounts for engagement

First things first: don’t let the word “optimization” freak you out. Unlike SEO, social media optimization isn’t particularly technical. That said, profiles can be optimized through imagery, keywords and fully filling out your account information.

For example, brands can use their Instagram bio to link to promotions, advertise their hashtag and let their brand’s voice be heard.

Similarly, a well-crafted Twitter profile with the right @mentions and HD imagery can signal your authority, helping you attract more followers. Some quick ways to optimize your social media presence across your various accounts include:

Adding relevant keywords in your profile (hint: but not stuffing them) Sharing content related to your industry—including keywords and hashtags in your posts Connecting with popular accounts in your industry to additional exposure (hint: don’t be afraid to follow others)

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

Website: https://nextlevelinternetmarketing.com/

Website: https://rcsonlinesolutions.com

Website: http://www.ronaldcouming.com

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Ronald Ellis Couming

16 Content Marketing Tips for 2022 to grow your Business, Tips 3 Keep content consistent and up-to-date, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

https://www.rcstips.com/get-a-consult

https://www.rcstips.com/free-resources

In 2022, it’s time to Keep content consistent and up-to-date

You can tell if being up-to-date is important to your topic if ‘keyword+year’ shows up in the ‘related searches’ of a Google search result.” To ensure your content remains relevant and updated

Keep the following three tips: Exclude the year in the URL when you’re optimizing your content. Great URLs don’t change. Include the year in the title of your content.

Schedule your editorial calendar to revisit this content every year so you can keep it up-to-date, which could include updating the title tag, meta description, and content itself.

It’s important to note that if you do implement an optimization strategy, it’s critical you don’t update the URL. The URL should remain the same to ensure you don’t need to re-earn backlinks. Additionally, you don’t want to create unnecessary redirects.

Overall, consistency is key. Publishing consistent content will help you rank in the SERPs, but it will also establish trust with your audience.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

Website: https://nextlevelinternetmarketing.com/

Website: https://rcsonlinesolutions.com

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Ronald Ellis Couming

16 SEO Tips for 2022 to grow your Business, Tips 3 Remove anything that slows down your site, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

https://www.rcstips.com/get-a-consult

https://www.rcstips.com/free-resources

In 2022, it’s time to remove anything that slows down your site

Page speed is a critical factor in SEO. In the past, you could get away with a slow-loading site. I recall when I had to wait for about five minutes before a popular news site fully loaded.

I’m sure you can relate to that. That’s never a good experience but it’s the kiss of death in today’s marketplace.

A slow page frustrates users and ultimately discourages people from buying your product. Data from Strange Loop shows that a mere one-second delay in page load time can yield a whopping 7% loss in conversions.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

Website: https://nextlevelinternetmarketing.com/

Website: https://rcsonlinesolutions.com

Website: http://www.ronaldcouming.com

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Ronald Ellis Couming

16 Social Media Marketing Tips for 2022 to grow your Business, Tips 2 Be Human, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

https://www.rcstips.com/get-a-consult

https://www.rcstips.com/free-resources

In 2022, it’s time to Be Human

One of the worst mistakes to make on social media is coming off as the faceless corporation with zero personality. In the modern age of transparency, people want to get to know your company on a more personal level.

Many brands today crack jokes and aren’t afraid to talk to their followers like they would their friends. Whereas brands were once lambasted for coming off like robots, a human social media presence has become an expectation among many followers.

Similarly, showing off the human side of your brand means showing off the faces behind your social feeds. Whether it’s office photos or snapshots of your team “in the wild,” getting personal with your followers can help you form a much-needed connection.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

Website: https://nextlevelinternetmarketing.com/

Website: https://rcsonlinesolutions.com

Website: http://www.ronaldcouming.com

YouTube: https://www.youtube.com/user/RonCouming

LinkedIn: https://www.linkedin.com/in/ronald-co…

Instagram: https://www.instagram.com/ronaldcouming/

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Ronald Ellis Couming