Social Media Marketing Tips for 2022, TIP #3 – Optimize Your Accounts for Engagement

TIP #3 – Optimize Your Accounts for Engagement

Social Media Marketing Tips for 2022 to grow your Business, Tips 3 Optimize your accounts for engagement, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

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In 2022, it’s time to optimize your accounts for engagement

First things first: don’t let the word “optimization” freak you out. Unlike SEO, social media optimization isn’t particularly technical. That said, profiles can be optimized through imagery, keywords and fully filling out your account information.

For example, brands can use their Instagram bio to link to promotions, advertise their hashtag and let their brand’s voice be heard.

Similarly, a well-crafted Twitter profile with the right @mentions and HD imagery can signal your authority, helping you attract more followers. Some quick ways to optimize your social media presence across your various accounts include:

Adding relevant keywords in your profile (hint: but not stuffing them) Sharing content related to your industry—including keywords and hashtags in your posts Connecting with popular accounts in your industry to additional exposure (hint: don’t be afraid to follow others)

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

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Ronald Ellis Couming

Video Marketing Tips for 2022, TIP #3 – Show rather than tell

Video Marketing Tips for 2022 to grow your Business, Tips 3 Show rather than tell, On Marketing Minute with Ronald Couming. SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

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In 2022, it’s time to Show rather than tell

Many people watch videos on their phone, whether at home or in public, so you need to make sure your marketing videos are engaging and interesting with or without audio. An easy way to do this is by adding text overlay that can act as subtitles for the video content so your customers know all the info they need, even without the audio on. The whole purpose of the video is to actually show your viewers who you are, what you can do and how your service or product works. If a picture is worth a thousand words a video should worth a million.

Get as specific and as explicit as you can with your video. Be totally transparent and let your audience see what it is that you will provide them. Don’t just have someone in a suit behind a desk talking for 2 minutes straight about your company profile. Nobody is interested in that. Instead, show them what you can do for them.

To add stunning text overlay, music and more, you can use multiple video-making app to create professional marketing videos in just a few minutes.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

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Ronald Ellis Couming

Content Marketing Tips for 2022, 16 tips, TIP #3 – Keep content consistent and up-to-date

16 Content Marketing Tips for 2022 to grow your Business, Tips 3 Keep content consistent and up-to-date, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

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In 2022, it’s time to Keep content consistent and up-to-date

You can tell if being up-to-date is important to your topic if ‘keyword+year’ shows up in the ‘related searches’ of a Google search result.” To ensure your content remains relevant and updated

Keep the following three tips: Exclude the year in the URL when you’re optimizing your content. Great URLs don’t change. Include the year in the title of your content.

Schedule your editorial calendar to revisit this content every year so you can keep it up-to-date, which could include updating the title tag, meta description, and content itself.

It’s important to note that if you do implement an optimization strategy, it’s critical you don’t update the URL. The URL should remain the same to ensure you don’t need to re-earn backlinks. Additionally, you don’t want to create unnecessary redirects.

Overall, consistency is key. Publishing consistent content will help you rank in the SERPs, but it will also establish trust with your audience.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

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Ronald Ellis Couming

Website Conversions, Increase conversions, 16 Tips for 2022, TIP #3 – Test Images

Increase conversion rate Tips for 2022 to grow your Business, Tips 3 Test images, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

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A picture is worth 1000 words, and with so many distractions online, images are essential to helping you get your point across to visitors quickly, before they bounce. Images can help visitors understand complex ideas, show off your company’s culture and values, and help potential customers identify themselves as your ideal buyer.

However, don’t assume that your image works. Everyone has a unique perspective, and testing images on your site ensure that you’re connecting with your audience.

A few image tests you can run are:

People vs. a product

Man vs. woman P

erson looking at the camera vs. looking at a product

Illustration vs. photography

Black & white vs. color

This list can go on, but the main takeaway is that experimenting with different images can help you to connect more quickly and more deeply to your ideal buyer, increasing conversions on your website.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

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Ronald Ellis Couming

SEO Tips for 2022, TIP #3- Remove Anything that Slows Down Your Site

16 SEO Tips for 2022 to grow your Business, Tips 3 Remove anything that slows down your site, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

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In 2022, it’s time to remove anything that slows down your site

Page speed is a critical factor in SEO. In the past, you could get away with a slow-loading site. I recall when I had to wait for about five minutes before a popular news site fully loaded.

I’m sure you can relate to that. That’s never a good experience but it’s the kiss of death in today’s marketplace.

A slow page frustrates users and ultimately discourages people from buying your product. Data from Strange Loop shows that a mere one-second delay in page load time can yield a whopping 7% loss in conversions.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

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Ronald Ellis Couming

16 Video Marketing Tips for 2022, TIP #2 – Use Keywords, detailed titles and descriptions

16 Video Marketing Tips for 2022 to grow your Business, Tips 2 Use keywords, detailed titles and descriptions, On Marketing Minute with Ronald Couming.

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In 2022, it’s time to Use keywords, detailed titles and descriptions

Create a clear transcript using your target keywords. YouTube auto-transcribes video and your video can be found for keywords that are present in your video. Focus on mentioning your target keywords in the first few seconds, and throughout the video in a natural way.

When uploading native videos to Facebook, don’t forget to take a few extra minutes to write a few detailed and descriptive words about your marketing video.

Having a clear title and a short description about your video content will quickly let your customers know exactly what the video is about, looks more professional and can provide a small SEO boost. Bonus tip: Edit your transcript once you’ve uploaded your video to YouTube to ensure accuracy.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

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Ronald Ellis Couming

16 Social Media Marketing Tips for 2022, TIP #2 – Be Human

16 Social Media Marketing Tips for 2022 to grow your Business, Tips 2 Be Human, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

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In 2022, it’s time to Be Human

One of the worst mistakes to make on social media is coming off as the faceless corporation with zero personality. In the modern age of transparency, people want to get to know your company on a more personal level.

Many brands today crack jokes and aren’t afraid to talk to their followers like they would their friends. Whereas brands were once lambasted for coming off like robots, a human social media presence has become an expectation among many followers.

Similarly, showing off the human side of your brand means showing off the faces behind your social feeds. Whether it’s office photos or snapshots of your team “in the wild,” getting personal with your followers can help you form a much-needed connection.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

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Ronald Ellis Couming

16 Website conversion Tips for 2022, Tip 2 Eliminate links that don’t serve a specific purpose

16 Increase conversion rate Tips for 2022 to grow your Business, Tips 2 Eliminate links that don’t serve a specific purpose, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

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In 2022, it’s time to Eliminate links that don’t serve a specific purpose Eliminate links that don’t serve a specific purpose from your landing pages.

Make the objective clear and obvious to avoid distracting the customer. Have you ever had the intention of filling out an online form, just to be scared away by too many required fields?

It’s one of the best ways to kill your conversion rate. Remove all unnecessary form fields, leaving only those that are essential to accomplishing your goal. So find the right balance between getting the critical lead info while keep fields to a minimum. Just make sure every field plays a critical role. If not, remove it.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

Website: https://nextlevelinternetmarketing.com/

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Ronald Ellis Couming

16 Content Marketing Tips for 2022, TIP #2 – Start Content Remarketing

16 Content Marketing Tips for 2022 to grow your Business, Tips 2 Start content remarketing, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

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In 2022, it’s time to start content remarketing

So much time and effort goes into content production, only for a blog post or whitepaper to underwhelm you. Along with the actual overheads of producing content, it’s this (sometimes inevitable) poor return on investment that dissuades newcomers of contents value to their business – a fallacy that even larger companies and experienced marketers can buy into.

However, there’s a surefire way to make sure that more people see, interact with, and respond to your content, and that’s content remarketing. Just as you’re (hopefully) using remarketing in your PPC campaigns to maximize their impact, you can use remarketing to get more eyes on the content you’re producing.

First, you define the audience to which you want to remarket your content, and then you tag visitors who come to your site so that you can remarket to them using banner ads on the Google Display Network later. This results in greater brand awareness and – hopefully – greater engagement with the content you spent so much time and effort producing.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

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Ronald Ellis Couming

16 SEO Tips for 2022, TIP #2 – Analyze the competition

16 SEO Tips for 2022 to grow your Business, Tip 2 Analyze the competition, On Marketing Minute with Ronald Couming, SEO and Internet Marketing Expert, with www.NEXTLEVELINTERNETMARKETING.com

For Free Business tools, resources and consultation to grow your business on and off line, use these links,

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In 2022, it’s time to analyze the competition

When you want to rank for a keyword, you need to look at your competition. You won’t be the only business that is trying to rank for your long tail keyword. You to see who is ranking for your keyword. The easiest way to do this is by conducting your own Google search. Conduct a search with your long tail keyword and see who appears at the top of the results. Then take the time to check out their page.

When you look at their page, you can see what they are doing and what they aren’t doing. It’s an opportunity for you to evaluate your competition and figure out how you can get a leg up on them. You can create a better page that will drive more leads to your site.

Ronald Couming, Author, Speaker, Radio Show and Live Stream Host, is an Internet, online Marketing Expert, specializing in SEO, and often does not charge clients until after they are Rank on 1st page of Google Organically

Connect with Ronald Couming

Website: https://nextlevelinternetmarketing.com/

Website: https://rcsonlinesolutions.com

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Ronald Ellis Couming